Ms. Robin Lucas

Chief of Sales, McGraw Hill
robin-lucas

Robin Lucas is Chief Sales Officer for McGraw Hill Higher Education, bringing more than two decades of experience across the higher education and educational publishing sector.

Throughout her career, she has worked at the intersection of educational strategy, learning innovation and digital transformation, with a particular focus on how institutions can use technology and learning science to improve student engagement, persistence and outcomes.

Robin works closely with higher education leaders to understand the challenges facing institutions and learners, from widening access and supporting increasingly diverse student populations to the evolving role of AI, data and personalized learning. She is particularly interested in how these developments can strengthen the connection between academic learning, student success and career readiness.

Drawing on her experience across higher education, Robin brings a practical perspective on how institutions can embrace innovation while keeping quality teaching, equitable learning experiences and meaningful student outcomes at the centre of transformation.

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