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College of Business

Bachelor of Business Administration in Business Analytics (Launching Soon)

Type Undergraduate
Credit Hours 120 Hours
Duration 4 Years
Language English
Study mode Full Time
Intake Spring, Summer, Fall, Winter
Delivery mode Day & Evenings
Campuses Abu Dhabi, Al Ain


Business Analytics, one of the most important trends in business today, is the practice of methodical exploration of data by a company, government or even a country, with an emphasis on statistical analysis for data-driven decision-making. Data-driven companies treat their data as a corporate asset and leverage it for competitive advantage. Business analytics toolsets include business intelligence (BI), artificial intelligence (AI), visual analytics, and optimization.

If you want to explore the latest techniques for analyzing and interpreting ‘big data’ to improve an organization’s decision-making, then this program is for you. Successful business analytics depend not only on data quality but also on skilled analysts who understand technology and business. This program will introduce you to tools and methods to undertake deep statistical analysis involving predictive analytics and the application of statistical algorithms to data. Courses include Data Visualization, Business Analytics, Applied Business Analytics, Decision Support Systems, Business Applications Programming, and Business Database Management.

With the UAE being a commercial and technological hub for the MENA region, and also the first country in the world to adopt a Ministry of Artificial Intelligence (AI), there is no better place or time to study business analytics. The program is also the first home-grown undergraduate business analytics program in the UAE and the only one with CAA accreditation.

Common across all specializations in the Bachelor of Business Administration programs are courses that will provide you with a solid foundation to communicate effectively, carry out research, understand legal, social, professional and ethical responsibilities in a business environment, apply analytical and critical thinking to business issues, use information technology effectively, and understand the dynamics of a complex global business environment.

Tuition fees structure & calculation

Abu Dhabi

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Al Ain

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Tuition is based upon the College and/or Department classification as opposed to the course classification or level. Tuition rates for undergraduate students vary from the tuition rates for graduate students.

The tuition fee calculations are an example only and are based on the assumption that elective courses will be taken with the College that the student is taking their major with. However, if the student selects elective courses outside of this College, the total cost payable may increase or decrease to reflect the tuition rate of the College where the elective is delivered.

Costs of books and supplies are not included in the Tuition and Fees. Students at Abu Dhabi University are also required to pay certain fees and other costs to attend the University. Abu Dhabi University reserves the right to change tuition and fee rates at any time. A tuition schedule is published prior to registration for each semester.

For more information, please click here to view the University's tuition fee structure. Fees are subject to change during the year as per government charges and testing bodies.

Career opportunities

Global giants such as Apple, Facebook, Amazon, and Alphabet Inc are completely reliant on AI and business analytics. Organizations of all types should be applying the techniques of analytics, not only to be competitive but to survive. It is a critical competency requirement of companies globally and is the most required and requested profession. With studies projecting that AI will add $182 billion to the UAE economy by 2035, the demand for business analytics professionals is rapidly increasing across all sectors in the UAE.

Entry requirements

Secondary School Certificate
Type of Secondary School Certificate
Ministry of Education Schools- General Track
Ministry of Education Schools- Advanced Track
Abu Dhabi Education Council Track
Achieving the minimum average of 75% on completing grade 12
Indian Senior Secondary Certificates (CBSE), or State Board Examinations, or Indian School Certificates awarded by ICSE
Achieving the minimum average of 45% on completing grade 12
British System (IGCSE & GCE)
Completing a total of 7 subjects from either IGCSE level or AS/A2 levels, in at least 4 of the following fields: Mathematics, Languages, Sciences, Social Studies and Humanities, Art and Design; with a minimum required grade of C for the IGCSE level subjects, D for the AS Levels, and E for A2 subjects.

Successfully provide evidence / certificate of completing at least 11 years of schooling.
Canadian & American High School Diplomas
Achieving the minimum average of 75% on completing grade 12 or its equivalent of overall average C+ grade or 2.5/ 4.0
International Baccalaureate Diploma
Successfully completing 6 subjects, with at least 2 at the higher level (HL) and a minimum total of 24 points.

Course outline

General Education
39 credit hours
45 credit hours
18 credit hours
Major Electives
6 credit hours
Open Electives
12 credit hours